From launching the world’s first henna bar at Selfridges to collaborating with some of the world’s biggest beauty brands, Pavan Beauty has continued to challenge how and where henna is experienced.

Now, through its partnership with Ruuby, clients can book a professional henna artist directly to their homes, making henna more accessible as an everyday beauty treatment.

Pavan says:

“When I first started my henna business, I always believed henna deserved a place alongside every other beauty treatment. Why should you be able to book your nails, brows or a facial at home, but not henna?

For me, this partnership is about so much more than being on an app. It’s about seeing henna recognised as a beauty service in its own right, not just something reserved for a wedding or Diwali.

We’ve spent years bringing henna into spaces where it hadn’t traditionally been seen, and this feels like another really exciting step forward.”

The launch marks another chapter in Pavan Beauty’s mission to make henna an inclusive, modern beauty ritual, celebrating its heritage while introducing the art form to new audiences.

Pavan Beauty henna treatments are now available to book through the Ruuby app.