Consumers are increasingly turning to AI assistants for brand search and discovery, skipping the search engines. But how a brand shows up in what AI says has been the missing piece, with no way to measure it—until now.

What’s more is that earned media shapes AI answers far more than any other input, placing PR investment back at the centre of brand strategy. Measurement has never mattered more to build a full picture. For beauty brands, the question is how?

Exclusively for British Beauty Week, join Launchmetrics to learn about the next frontier of consumer understanding, AI Visibility—in a landscape where beauty brands are no longer just defined by what people say; they’re shaped by the answers that AI resurfaces.

Sign up to stay ahead now.

EVENT DETAILS:

Link: Sign up

Location: Online

Date: Friday, 23 October at 2 PM