Career Insights: Andrew Perera speaks with Elizabeth Barnett Lawton

by | Jul 16, 2021

Global Communications Expert Andrew Perera is the latest guest to join Elizabeth Barnett Lawton on the British Beauty Council’s ‘Career Insights’ podcast series.

Andrew Perera has over 25 years experience working in communications, working with some the world’s largest brands and celebrities.

Prior to joining Brandstand Communications as a Director in 2019, he had built his name as one of the most respected brand communications professionals in the industry, which was recognised when Andrew was named by The Independent in the Top 100 people in Communications in the UK. Andrew previously held the titles of ‘Global Communications Director for PZ Cussons Beauty‘ and ‘Vice President of Global Communications’ for M.A.C Cosmetics, where he was instrumental to the development of the communications strategy overseeing 30 markets including launching the brand in India and China. Whilst working at MAC, Andrew worked with a number of their celebrity ambassadors including: Diana Ross, Pamela Anderson, Debbie Harry, Catherine Deneuve, Linda Evangelista and Dita Von Teese.

In this episode of Career Insights, Andrew speaks with Pillar President, Education, Elizabeth Barnett Lawton about the importance of exploring different career paths to find what you love, describes what a ‘normal’ day in the PR office looks like, to launching a product and brand. Listen to this episode to find out the ins and outs of working in a PR agency, and the dexterity of keeping on top of an ever-changing industry.

 

Episode 10 featuring Global Communications Expert Andrew Perera is available to listen to now on Apple Podcasts, Spotify and ACAST, simply search ‘British Beauty Council Career Insights’.

Related reads:

Top social media trends to take into 2024, according to researchers

Top social media trends to take into 2024, according to researchers

With more brands budget being allocated to digital and consumers using their favourite platforms as beauty search engines, here’s everything you need to know about key social media trends heading into the new year  This weekend, I was indulging in my usual Saturday...

Autumn Statement 2023: What does it mean for beauty?

Autumn Statement 2023: What does it mean for beauty?

Last week, the Chancellor delivered his Autumn Statement 2023. Here's everything you need to know about how the measures will affect the beauty industry... The Chancellor of the Exchequer’s Autumn Statement was delivered on November 22, giving an update on the current...

THE NEWS YOU NEED TO KNOW

Stay on top of what's happening across the British beauty industry with our weekly news updates, delivered straight to your inbox.

Thanks for subscribing to receive news updates from the British Beauty Council.

Pin It on Pinterest

Share this on social: