About the Sustainable Beauty Coalition
The Sustainable Beauty Coalition (SBC) was formed by the British Beauty Council as one of the recommendations of its ground-breaking sustainability report ‘Courage to Change’, published in 2020. The Coalition is made up of industry experts, brand owners and industry body representatives from across the beauty sector.
Purpose of the SBC
The Sustainable Beauty Coalition exists to:
- Actively encourage and strengthen one collective industry voice to accelerate collaboration, knowledge and bolder collective efforts.
- Act to create stronger frameworks and policies for the beauty sector in the UK with sustainability and green credentials as a central focus.
- Proactively collaborate with other bodies to coordinate and accelerate the beauty industry response to sustainability.
- Develop and implement a clear strategy, roadmap and initiatives to accelerate our climate positive-impact.
- Champion the Green Economy and Green Recovery utilising existing and potential networks.
- Champion the work of the industry and secure government support for further green initiatives.
- Work with government towards its net zero by 2050 commitment.
- Elevate our work on an international level utilising global contacts, brands and events such as COP26.
- Monitor the progress of the British Beauty Council Roadmap against the SBC’s Framework and keep these goals and the overall execution of initiatives under review.
Co-Chair, Steering Committee, Founder, Beauty Kitchen
Jo Chidley is a chemist and the Founder of Beauty Kitchen, a B Corp certified business on a mission to create the most effective, natural and sustainable beauty products in the world. Widely regarded as one of the pioneers of sustainable beauty, Jo is driving the beauty industry forward with better practise approaches, always.
Co-Chair, Steering Committee, Director General, NATRUE
Mark oversees and leads on international political, regulatory and scientific affairs at NATRUE around advocacy, label and research. Before joining NATRUE in 2016, Mark worked internationally as a researcher in Canada and the UK. He holds a M.Chem (Hons.) degree and an interdisciplinary PhD. between chemistry and genetics.
Co-Chair, Steering Committee, Chief Product & Sustainability Officer, Co-Founder at ELEMIS
Oriele currently leads on sustainability and CSR for ELEMIS, focusing on 3 key areas Product, People and Planet responsible for the global product development, pioneering the roadmap for innovation in sustainable packaging and reducing carbon emissions across the company.
Innovator, Creator Brands with Purpose, Positive Change Maker
Sara is an Innovator, Positive Change Maker and Creator of Brands and Companies with Purpose. She is Global Chief Purpose & Sustainability Advisor to Marie Claire which reaches 91m women and girls around the world and host of The Start Somewhere podcast for Marie Claire.
Co-Founder, a plastic planet
Global Head of Sustainability, No7 Beauty Company
Laura leads the sustainability agenda for the No7 Beauty Company on behalf of Walgreens Boots Alliance. Alongside No7, the Company is home to Liz Earle Beauty Co., Soap & Glory, Botanics, YourGoodSkin, and Sleek MakeUP. Before joining No7 Laura led sustainability for a major UK grocer and has a wealth of product sustainability experience.
Earth Care Strategy Lead, Lush Cosmetics
Ruth started working for Lush in 2004 and soon became the head of environment, inspiring many environmental initiatives during that time. Ruth now works on three main areas: leading strategy for Earth Care within Lush, supporting organisational development based on living systems and helping evolve Lush’s innovative charitable giving strategies.
Elsie Rutterford is a co-founder of British skincare brand BYBI. She and co-founder Dominka founded the brand in 2017 inspired by a passion for natural skincare and conscious beauty. As early pioneers of skin wellness, they applied the same principles of healthy eating to their skin.
Sustainability Director, L'Oréal UKI
Chief Policy Officer, British Beauty Council
Victoria has 15 years of experience effecting political change across multiple industries. She is the former Director of Policy and Public Affairs at the National Hair & Beauty Federation. She possesses an excellent understanding of the inner workings of UK government, devolved administrations and local government.
Director, Kohl Kreatives
Inspirational public speaker
Founder, Childs Farm
Co-owner/Co-Chair - Neal’s Yard Remedies
Senior Sustainability Manager - L'occitane UK and Ireland
Founder, Green Salon Collective
SBC Public Relations Consultant
Founder, King of Shaves
Managing Director, Anne Veck Ltd
Sustainability Affairs Manager - CTPA
Beauty & Style Director, Future plc
Assistant Principal, The Trafford College Group
Trade Sustainability Ambassador - Aveda UK
Diana Verde Nieto
CEO, Positive Luxury
CEO & Founder, Bespoke Banter
Emma Grace Bailey
Senior Beauty Strategist - WGSN
Editor of Natural Products News and Natural Beauty News
Chief Executive Officer , Cosmetic Consulting Company
Founder of Skin Insight Ltd & Board Director of Cosmetics Cluster UK
General Manager, Wildsmith Skin
Product Director, KMI Brands
Co-Founder By Sarah London
Founder & President, Ecovia Intelligence
Founder of Tabitha James Kraan Hair Organics
Jessi Baker MBE
Founder and CEO, Provenance
Dr Barbara Olioso
PhD MSc Dip Cosmetic Science MRSC - The Green Chemist
General Manager, The HBSA
Country Manager, [comfort zone]
Co-Founder and Head of Sustainability, Westlab