British Beauty Council Patron Foundation have released their 2021 Beauty Report, with exclusive access for our Partner Members.
In the report, Foundation take a look at how the beauty industry has changed over the past 12 months – from the coronavirus pandemic to the effect of ever-changing digital behaviours.
They look at brands who have succeeded in 2020, and explore what you can do to help your brand show up in the competitive market. They also explore the 2021 beauty consumer, and what their needs are for the year ahead.
You can download the report here.