Take-back and recycling points
The beauty industry is a source of joy for so many of us, helping people to look and feel their best. However, this currently comes at the cost of our planet. According to The Courage to Change report we produce more than 120bn units of packaging globally, much of which goes to landfill. In fact, 70% of our industry’s plastic waste is not recycled.
We can and must do better.
We urgently need to reimagine
and rethink for the future.
The Great British Beauty Clean Up 2026
Returning for the second year, The Great British Beauty Clean Up will call on the beauty industry to ‘clean up its act’ and fundamentally rethink its relationship with waste. In 2026, the initiative is encouraging brands to engage with reuse and refill systems, prevent stock from going to landfill and recycle empties – all whilst educating consumers.
In 2025, the initiative reached more than 160m people with more than 50 businesses committing, these included John Lewis, Cult Beauty, Josh Wood Colour and others.
Are you a brand, business, retailer, salon or service provider commited to cutting beauty waste? Click the button below to get involved.
British Beauty Council X MYGroup Recycling Programme
Whether you are a salon, shop or office, you can get involved with the Great British Beauty Clean Up by taking part in the British Beauty Council X MYGroup recycling programme. It provides a simple, pre-paid way to deal with hard-to-recycle waste – including mixed plastics, cosmetic packaging and foils.
Supporters of the British Beauty Council receive 15% off the cost of a take-back box and collection service using the code:
BBCOMEMBER15
Find your nearest beauty product recycling point
A simple way to get involved in The Great British Beauty Clean Up is to list your beauty recycling location on our interactive map. Or, if you have empties, simply input your location into the finder below to find out where your closest beauty take-back recycling point is.
Put your business on the map
Are you a retailer or brand offering a take back scheme? Contact us today to add your locations to the map.