Treatwell take action to protect and support the hair and beauty industry

by | Mar 20, 2020

In response to the COVID-19 pandemic, our patron, Treatwell has launched a petition addressed to the UK government to provide economic hardship relief for the hair and beauty industry. They have also created a Facebook Group, Behind Closed Doors with the Hair and Beauty Industry, to promote conversation and advice-sharing.

Treatwell is Europe’s leading online marketplace for booking hair and beauty. Treatwell’s team, of over 600 people across Europe, is changing the way people book appointments online – with over 25,000 salons and spas listed, and more than 10 million people booking their hair and beauty through the platform every year.

Their mission to create the perfect hair and beauty experience – for salon partners and customers alike – is more important now than ever. The global COVID-19 pandemic is not only a risk to life; the effect on the economy could also be devastating.

Our industry is already suffering disproportionately. As a business in this industry – and partner to 25,000 small to medium-sized businesses across Europe – they are doing all that they can to support salons and professionals, as well as protecting the safety of customers, in the UK and beyond. They have, and will continue to, introduce a number of initiatives to support salons through this difficult time. petition

On behalf of the industry, a petition has been created to lobby the UK government for an economic hardship relief package to help the hair and beauty industry recover from the effects of the pandemic. They’re collaborating with others who feel passionately about this too across the entire industry.

Please sign and share the following petition:

Behind Closed Doors with the Hair and Beauty Industry

Their community is their priority and they appreciate how difficult this situation is for them to navigate. Based on conversations with partners, they’ve created a Facebook community group – a place to talk – for hair and beauty professionals, whether they partner with Treatwell or not. Salon owners and stylists are invited to connect, ask for advice and speak with others in the same position. Their salon partners are ready to answer any questions, along with experts from their finance, marketing, HR and legal teams. The group, which launched yesterday, already has hundreds of members, sharing tips and advice. In addition, they will be supporting salons with training sessions, online workshops and webinars to provide them with the skills to rebuild their brand and business when the situation improves.

Facebook group:

On top of these initiatives, for salons that are still trading, they’re providing additional support by creating guidelines on topics such as implementing elevated health and safety standards (throughout this period and beyond) and commercial tips. They’re rescheduling and cancellation policies have also been updated to ensure customers have the flexibility to move appointments should they be unwell or self-isolating. Treatwell encourages customers to reschedule their appointments, as opposed to cancelling, but maintain that the health and safety of their customers and partners is of paramount importance.

Facebook group:


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