The Best Of British: Exhibit in China

by | Oct 6, 2020

The Department for International Trade are looking for British brands to exhibit in the largest dedicated exhibition of British Brands in China.


The Best of British is a seven day live streaming programme which celebrates British lifestyle, innovation and excellence. The event is organised by Media 10 Star in partnership with the British Consulate-General in Shanghai, the Department for International Trade (DIT), and China-Britain Business Council; it is a unique platform to 5,000 key trade contacts from Shanghai and across China.


This showcase will be broadcast via WeChat, Little Red Book, and TikTok, featuring presentations to buyers, online pre-organised meetings and networking.


Who is the Best of British for?

UK SME– first time or recently new to market, from fashion, accessories, beauty, home & lifestyle, mother & baby and sports sectors – currently looking to enter the Chinese market, diversify trade channels and meet Chinese business partners with Government support, can apply to exhibit on the GREAT Digital Pavilion.


To find out more, click here. Deadline to express your interest is 23rd October.

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