ABOUT THE SUSTAINABLE BEAUTY COALITION

The Sustainable Beauty Coalition (SBC) was formed by the British Beauty Council as one of the recommendations of its ground-breaking sustainability report ‘Courage to Change’, published in 2020. The Coalition is made up of industry experts, brand owners and industry body representatives from across the beauty sector.

Purpose of the SBC

The Sustainable Beauty Coalition exists to:

  • Actively encourage and strengthen one collective industry voice to accelerate collaboration, knowledge and bolder collective efforts.
  • Act to create stronger frameworks and policies for the beauty sector in the UK with sustainability and green credentials as a central focus.
  • Proactively collaborate with other bodies to coordinate and accelerate the beauty industry response to sustainability.
  • Develop and implement a clear strategy, roadmap and initiatives to accelerate our climate positive-impact.
  • Champion the Green Economy and Green Recovery utilising existing and potential networks.
  • Champion the work of the industry and secure government support for further green initiatives.
  • Work with government towards its net zero by 2050 commitment.
  • Elevate our work on an international level utilising global contacts, brands and events such as COP26.
  • Monitor the progress of the British Beauty Council Roadmap against the SBC’s Framework and keep these goals and the overall execution of initiatives under review.

SBC Chair

Jayn Sterland

Jayn Sterland

managing director, weleda uk

Jayn Sterland had a successful career in fashion before joining green beauty pioneers Weleda in 2008, where she was appointed managing director in 2016.

An inspirational sustainable business leader and lifelong environmentalist, Jayn has continuously championed sustainability in business, sharing the company’s near-century of knowledge through her daily work, both as a public speaker and columnist.

An energetic activist for social and environmental responsibility and a committed campaigner for cleaner beauty, Jayn has once again been voted into the industry Top 25 ‘Who’s Who in Natural Beauty’ where she has featured since 2013, enjoying the No1 position for the past three years.

STEERING COMMITTEE

Jo-Anne Chidley

Jo-Anne Chidley

Vice Chair Steering Committee, Founder, Beauty Kitchen

Jo Chidley is a chemist and the Founder of Beauty Kitchen, a B Corp certified business on a mission to create the most effective, natural and sustainable beauty products in the world. Widely regarded as one of the pioneers of sustainable beauty, Jo is driving the beauty industry forward with better practise approaches, always.

Natalie Deacon

Natalie Deacon

Head of Corporate Affairs & Sustainability, Avon

Natalie is focused on igniting Avon’s purpose throughout and beyond the organisation. Prior to this, Natalie had a 20 year career in communications and PR. She’s led corporate communications across 50+ countries, working with consumer and B2B organisations across multiple industries.

MARK SMITH

MARK SMITH

Director General, NATRUE

Mark oversees and leads on international political, regulatory and scientific affairs at NATRUE around advocacy, label and research. Before joining NATRUE in 2016, Mark worked internationally as a researcher in Canada and the UK. He holds a M.Chem (Hons.) degree and an interdisciplinary PhD. between chemistry and genetics.

Oriele Frank

Oriele Frank

Chief Product & Sustainability Officer, Co-Founder at ELEMIS

Oriele currently leads on sustainability and CSR for ELEMIS, focusing on 3 key areas Product, People and Planet responsible for the global product development, pioneering the roadmap for innovation in sustainable packaging and reducing carbon emissions across the company.

Sara Vaughan

Sara Vaughan

Global Chief Purpose & Sustainability Advisor, Marie Claire

Sara is an Innovator, Positive Change Maker and Creator of Brands and Companies with Purpose. She is Global Chief Purpose & Sustainability Advisor to Marie Claire which reaches 91m women and girls around the world and host of The Start Somewhere podcast for Marie Claire.

Sian Sutherland

Sian Sutherland

Co-Founder, a plastic planet

Igniting social change, creating brands, campaigns and businesses with soul is Sian’s passion. She’s an award-winning serial entrepreneur with a varied background in advertising, skincare, Michelin Star restaurants, film production and brand creation. In 2017 Sian cofounded A Plastic Planet to ignite and inspire the world to turn off the plastic tap.

ADVISORY COMMITTEE

Ruth Andrade

Ruth Andrade

Giving, Regenerative Impact & Organisational Development, LUSH

Lesley Blair

Lesley Blair

CEO & CHAIR, BABTAC & CIBTAC

Neil Carpenter

Neil Carpenter

OWNER, NMC2

Anna Creed

Anna Creed

DIRECTOR OF BRAND & MARKETING, THE INKEY LIST

Louise Dartford

Louise Dartford

MAKE-UP ARTIST

Trish Daswaney

Trish Daswaney

Director, Kohl Kreatives

Jo Fairley

Jo Fairley

inspirational public speaker

Adam Garfunkel

Adam Garfunkel

Co-Owner, Junxion

Joanna Jensen

Joanna Jensen

Founder, Childs Farm

Jo Jones

Jo Jones

Beauty PR & Brand Building Expert

Khandiz Joni

Khandiz Joni

Creative Sustainabelist

Will King

Will King

Founder, King of Shaves

Keith Mellen

Keith Mellen

Managing Director, Anne Veck Ltd

Dominika Minarovic

Dominika Minarovic

Co-Founder, BYBI Beauty

Lisa Oxenham

Lisa Oxenham

Beauty & Style Director, Future plc

Joan Scott

Joan Scott

Assistant Principal, The Trafford College Group

Sara Simmonds

Sara Simmonds

Conscious Innovator

Anna-Marie Solowij

Anna-Marie Solowij

Creative Director, Brandstand Communications

Diana Verde Nieto

Diana Verde Nieto

CEO, Positive Luxury

Scott Wimsett

Scott Wimsett

CEO & Founder, Bespoke Banter

Jessica Witenberg

Jessica Witenberg

EMEA Managing Director + President of Global Beauty of twelveNYC

Crystabel Riley

Crystabel Riley

Make-up Artist

Emma Grace Bailey

Emma Grace Bailey

Senior Beauty Strategist - WGSN

Rosie Greenaway

Rosie Greenaway

Editor of Natural Products News and Natural Beauty News

Venetia Archer

Venetia Archer

Founder and CEO of Ruuby

Kirsty Mawhinney

Kirsty Mawhinney

Founder of Skin Insight Ltd & Board Director of Cosmetics Cluster UK

Mike Patey

Mike Patey

General Manager, HBSA

Madhuri Prabhakar

Madhuri Prabhakar

Microplastics Campaigner, The Plastic Soup Foundation

Lauren Murrell

Lauren Murrell

Co-Founder By Sarah London

Amarjit Sahota

Amarjit Sahota

Founder & President, Ecovia Intelligence

Tabitha James-Kraan

Tabitha James-Kraan

Founder of Tabitha James Kraan Hair Organics

Jessi Baker MBE

Jessi Baker MBE

Founder and CEO, Provenance

Georgia Barnes

Georgia Barnes

Head of Business Development (non-food), Soil Association

Rachel Vasdekys

Rachel Vasdekys

SBC Public Relations Consultant

Louise Scott

Louise Scott

Vice President R&D and Sustainability, Avon, and Group R&D Capability, Natura &Co

Fry Taylor

Fry Taylor

Founder, Green Salon Collective

Anabel Kindersley

Anabel Kindersley

Co-owner/Co-Chair - Neal’s Yard Remedies

Christine Lawson

Christine Lawson

Sustainability Affairs Manager - CTPA

SUSTAINABLE BEAUTY MATTERS TO ME

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SUSTAINABLE BEAUTY MATTERS TO ME

 

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