This webinar will be your introduction to A Journey to Reuse, a comprehensive playbook to help you take your next steps towards a circular economy – created by the brands and experts who are actually doing it.
In this webinar you will learn:
- How reuse systems can cut packaging costs
- Choosing the right approach for your brand
- How consumer behaviour drives adoption
With a panel of experts from SBC’s Reuse & Refill Task Force co-creators of the playbook:
- Jo Chidley (Beauty Kitchen): The entrepreneur who built the Reposit return system from scratch
- Ruth Andrade (Lush): From the brand that proved packaging-free beauty could scale
- Malaika Oyortey (WRAP): Supporting WRAPs mission to embed circular living in every boardroom and every home through packaging reuse
- Harry McIlwraith (Upcycled Beauty): Transforming waste streams into circular beauty solutions

