Provenance’s new transparency directory sets out accessible, trustworthy information about origin, journey and impact of more than 200 beauty and health products. The listings help consumers to make conscious decisions about their purchases from BYBI Beauty to...
Provenance’s ‘Skin Deep Beauty’ report proves there’s a distrust between consumers and beauty brands when it comes to sustainability promises Greenwashing has become rife over the last decade as beauty brands have been trying to stay ahead of...
Last week, we celebrated the best of British Beauty. With over 120 IRL and virtual events nationwide, it was our most far-reaching British Beauty Week to date. Here’s a round up of the schedule if you missed it or simply want to reminisce… Whether you...
Global leader in sustainability marketing technology, Provenance, has raised $5m to accelerate its goal to empower 1 billion citizens to choose products that match their values. Research from The Pull Agency suggests that 7 in 10 British consumers are either confused...
Join Provenance, Pai Skincare and the Competition & Markets Authority (CMA) to learn how to meet beauty shoppers’ and regulators’ expectations on sustainability marketing. Date: Monday 4th October Time: 2:00pm to 3:00pm Panellists: Sarah Brown,...
