How to perform on TikTok: The beauty brands setting the agenda 

How to perform on TikTok: The beauty brands setting the agenda 

From fail-safe brand Tatcha to emerging indie Ourself, TikTok has become an increasingly lucrative platform for beauty. But, what’s driving the 10.2% MOM follower growth that brands are experiencing?  According to Dash Hudson’s ‘2023 Cross-Channel Benchmark Report’,...

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