Last weekend, the hair industry came together to celebrate all things hairdressing, barbering and beauty business at Salon International.
The first hair-focused trade show since the pandemic saw industry professionals, business owners and apprentices gather at London’s ExCel for a big hair reunion
Anyone who visited Salon International 2022 from 8th to the 10th October would have witnessed the sparkling atmosphere cultivated by the 400 exhibitors and 4000 visitors. From a quintessentially Sophie Hilton fashion show to the queues forming at Haircuts4Homeless’ stand, the show represented and united all four corners of the beauty industry.
Session stylists, barbers, groomers and charities took to the stage throughout the three day event to give visitors an insight into how the hair industry survives and thrives. On Saturday, Anne Veck Limited shared their tips for building a dynamic strategy whist Schwarzkopf Professional colour master, Stacey Whyte, created gravity defying hair looks on the HJ stage.
And, on Sunday Revlon Professional took to the Colour Stage to apply balayage in every colour of the rainbow whilst, across the floor, Adam Reed took to the Main Stage to cut Stewart Roberts’ locks.
Between all of this, visitors could test out professional tools at Dyson and pick up vital supplies from Denman and other beauty wholesalers.
The British Beauty Council team also made its mark on this year’s event via a collaboration with Treatwell. On top of posing for a 360° camera booth, Miranda Matthews and the British Beauty Council hosted a panel about technology, innovation and the future of the British beauty industry.
Purveyors of beauty industry Instagram accounts were in for a treat over the weekend as everyone came together for candid snaps. Here’s some of the best: