British Beauty Weekend 2020

Oct 22, 2020

The British Beauty Council, in partnership with Patron Covent Garden, are excited to announce British Beauty Weekend 2020.

The past 6 months have highlighted the resilience, entrepreneurship and creativity that exists within our industry. Last year we held London Beauty Week, with Patron Covent Garden; this year, we were planning to bring to you British Beauty Week, but COVID had other plans. The British Beauty Council and Covent Garden are pleased to bring British Beauty Weekend to fruition, with the virtual event taking place between 29th October and 31st October 2020.


We are so proud to work within such an inspiring industry. We hope you will join us on this 3 day virtual event, where we explore an array of topics, from how to become a brand, to the future of hair, there is an event for everyone.


Thursday 29th October 


12.00pm – 12.30pm – Post-Pandemic Beauty: Why Safe Beauty is the New Clean Beauty

British Beauty Council patron, WGSN hosts an in depth look at how consumer needs are adapting to a ‘new normal’, prioritising antibacterial, antiviral and immunity-boosting actives in a post-Covid-19 world. Join their Beauty Director, Jenni Middleton to discover how to adapt your business plan, prioritising personal safety and hygiene for all beauty products and services.


2.00pm – 3.00pm – Careers – Smashing Stereotypes in Science & Beauty  – Education Pillar

British Science Association will host an event exploring the careers of some of the country’s leading cosmetic scientists. Our expert panel with discuss cosmetic science and the stereotypes that surround the science and cosmetics industries.


6.00pm – 6.30pm – The Future of Beauty Commerce, from E-commerce to Discovery Commerce

Hosted by Facebook, this session focuses on a new approach to marketing in the digital era, focusing on a consumer journey that starts well before intent. Even more relevant now as we re-emerge from COVID-19 and people are spending less time browsing in stores – Discovery Commerce opens up new sources of demand for businesses and delights consumers with products and services they will love.



Friday 30th October


10.00am – 11.00am – Careers: How to become a brand

British Beauty Council’s President of Pillar, Education, Elizabeth Barnett-Lawton talks to a panel of industry experts and leaders about their careers in beauty and advice for upcoming beauty brands and creators.


1.00pm – 2.00pm – Creativity out of Covid – Supporting British Beauty – Innovation Pillar 

Hosted by Jo Jones, co-founder of Beauty Banks. This panel will celebrate and support British beauty, offering advice and guidance for brand owners and innovators starting out on their brand journey. Joined by BGF.


6.00pm – 7.00pm – The Future of Hair Webinar

Supported by British Beauty Council Patron Babyliss Pro and moderated by The Telegraph’s Sonia Haria. We explore the hair trends and innovations of 2021. The creativity and resilience of hairdressers over the last 6 months has been remarkable and we hear from leading experts about what they think will be the future of the hair industry and what salon owners & hair stylists could expect.



Saturday 31st October


We will be holding a day of Instagram Lives, Takeovers and Q+As.


We will be joined on our Instagram @britishbeautycouncil, by a number of industry experts and leaders including:


Make sure you are following us on Instagram on @britishbeautyweek, and on Facebook at British Beauty Week, to be the first to know more about the lineup!






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